Back in 2007, you either chose mass-market products that offered you average quality ingredients in large bottles at low prices. Or you had your pants pulled down by a 'boutique wax' company selling you something over-priced and over-marketed in a fancy container.
And then we came along.Our aim was simple. To bring a specialist range of high quality car care products to the market, at reasonable prices. No daft packaging. No dodgy claims. And no made-up ingredients or hollow buzz words.