Ok. It all started when I got my first car, I started getting into detailing in a big way. I was confused and overwhelmed the range of products. I started to formulate some of my own blends of snow foam using a mixture of products that are already on the market. After a while, I decided to create my own range of products that are designed, tested, developed and marketed by me.Simplicity is our strength. I avoid using complicated terms that will confuse people. The products are designed to work effectively and be easy to use whether you are a seasoned professional or first time user.